AI Prompt Engineering for Business Strategy and Innovation - April 2025
This program occurs on the Fisher College of Business Campus from April 23-24, 2025. The registration deadline is April 9, 2025. Register by March 26, 2025 and use code EARLYBIRD25AI to save $100.
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Using AI without understanding prompt engineering is like riding a bicycle without tires—you might move forward, but it’ll be slow, frustrating, and far less effective. If you know how to ask AI the right questions, it can draft reports, streamline workflows, generate ideas, create presentations and support decision-making. Prompt engineering transforms AI from a hit-or-miss tool into a reliable, high-performing business partner.
The AI Prompt Engineering for Business Strategy and Innovation program gives professionals the practical skills to make AI work smarter and faster. In just two days, you’ll learn how to structure prompts that drive accurate, useful results for your specific business needs—whether you're brainstorming strategies, automating workflows, or enhancing customer engagement. No technical background is required for this program—just a desire to roll up your sleeves and practice what you learn.
Those who seek to use AI for content generation, workflow automation, and decision support who need to structure prompts that generate high-quality, relevant, and useful AI responses will find this program immediately relevant. Additionally, the program will be relevant to those who have a desire to enhance creativity, strategic thinking, problem solving, and/or to reduce inefficiencies in repetitive tasks or research by leveraging AI tools. There is no technical background required to register for the program, but familiarity with business strategy and communication is helpful. Professionals in leadership, marketing, sales, operations, or consulting will find immediate applications.